Maximize your Internet Presence with ALBAengine

The Internet has changed business forever. Whether you're a major Information Technology firm with a multi-million-dollar budget or a struggling start-up retailer just beginning to market your own products, global communications technology makes it possible for your business to reach a world-wide audience. You've already spent valuable time and money developing an attractive, informative website; now it's time to make sure you make the most of your presence on the Internet.

But an attractive website is not enough, and neither is registering your website address. Your company's success - or failure - on the Internet is ruled by your website's ability to be picked up by search engines, like Google, Alta Vista, and many others. If web surfers looking for your product or service can't find you, you're in trouble!

That's where we come in. ALBAengine is an International Internet Marketing and Advertising Agency specializing in Search Engine Optimization and other technologies designed to dramatically improve your ranking in keyword searches. Just think - instead of your website listing being buried among thousands of similar listings, you have an opportunity to appear on the first pages of search results, no matter what search engine your prospective customers use. The higher your website is in the ratings, the more likely prospective customers are to click on your website address.

Brand awareness is only a part of what you can gain when web surfers visit your website. By asking them to register on your website, or by allowing them to order a free catalog or ask questions, you can gather personal information which helps you generate leads, compile lists of prospective customers, and - most important of all - make sales. Internet shoppers who can locate you easily will buy what they want and need from you, rather than your competitors.

Search Engine Optimization - the Core of Internet Marketing

According to Google, over 82 percent of its users have purchased goods and services online. In addition, it turns out that Google users are 20 percent more likely to buy via the Internet than people who don't use Google. For this reason, it is essential that a successful online business has a significant presence on Google, Yahoo, MSN, and other major search engines. ALBAengine professionals have developed over 800 campaigns for clients around the globe using Search Engine Optimization (SEO) technology, meeting our aim of dramatically improving our clients' profit margin in relation to their expenditures on Internet marketing. We customize our SEO campaigns for each client, identifying market niches and devising strategies which take into consideration the Internet search behavior of target audiences. Our ultimate aim is to increase targeted traffic to the client's website in order to boost sales.

Already have an IT Team? You still need ALBAengine.

You may already spend large sums of money on computer experts - keeping your operations software and hardware running smoothly, constantly updating product information, creating financial and production reports for company executives and middle management. Why not just add SEO to your IT staff's duties? Search Engine Optimization is a complex, technologically detailed process requiring specialized knowledge. The SEO campaign has many moving parts, all of which have to mesh together in order to be effective. In optimizing a client's website for maximum customer traffic, we perform many services, including:

• Keyword research for client products and services based on Internet search behaviour of targeted audiences.
• An initial search engine optimization report
• An analysis report of competitors and their presence on the Internet
• A pre-optimization ranking report showing the client's current Internet presence and ranking
• Creation of tags, based on initial keyword research, which optimizes the client's website performance on the Internet; these include: Title Tags, Description Tags, Keyword Tags, Alt Tags, Comment Tags, and H1 and H2 Heading Tags.
• Submission of client website addresses to 50 major search engines and directories, including Google, Yahoo!, AOL, and more
• Free one-way links to special themed web pages
• Writing and coding of the themed web pages
• Manual link requests to ancillary websites
• Image optimization
• Web page optimization
• Key phrase optimization
• Automatic and ongoing website traffic analysis
• Verification of proper usage of Robots.txt files and W3C validations for client home pages
• Expert, friendly, and reliable customer service.

In addition, we offer additional services, including Pay Per Click campaign management for Google Adwords, Overture and Miva (Findwhat), and management assistance for client Affiliate programs. Every element has to be properly coordinated, or your company's presence on the Internet can suffer. In order to accomplish all of the above for our clients on a continuing basis, ALBAengine offers a selection of Search Engine Optimization Packages to fit your marketing goals and budget, as well as personal, expert advice offering insight into optimal online branding practices. We will help you catapult your website to the top of all major search engine listings, and bring your company to the attention of all your future customers.

Please select your Budget (minimum 6 months commitment)